Methods of Correspondence Used in African Marketplace, Accessibility is Important

Online marketplace is a space in which businesses gather in one highly accessible platform for the prospective customers. In current era when the internet becomes an essential part of human life, the role of online marketplace in economic sector cannot be undermined any longer. An online marketplace provides some advantages that traditional market does not. For instance, it […]

Consumer Buying Behavior in Africa

The economic growth trends in Sub – Sahara Africa have attracted many businesses to take a role in this continent’s market potential. Since the digital technology is growing fast worldwide, online transactions become one of the new lifestyle not only for Western people, but also Africans. Online marketplaces expansion in Africa, although their existances are not as many […]

Obstacles to deal with When Doing a Business ian Africa

World Bank forecast the economic growths in some countries have increased greatly. There are several reasons why the economy has grown so fast. As you know, Africa is known for its poor countries. Middle-class expansion, friendly market business, and also rapid urbanization have changed the business trends in the region. Countries’ government across Africa has realized that the […]

Challenges for Marketplaces in Africa

Every marketplace in the world has its challenges to grow. Well challenges as a part of how marketing analytics should work, and it creates better and better strength each time. The geographical condition shall also bring impacts to marketplaces’ challenges. Southeast Asia, for instance, most challenges come to shipping, due to strict regulations in most of the countries […]